Episode 101 Automated Transcription

[Speaker 0] this is small business hosting a town that has to be hosting dot com episode number one hundred and one
[Speaker 2] this is a small business owners and I’m glad that as your guide to the somewhat daunting task of creating
[Speaker 0] and maintaining your businesses Web site you can find this an all or episodes at our Web site this be toasting not tell recently I got the opportunity to talk to Joe Cole Cole the end of the Los Angeles Jim of unwed CMS me that Joe is a heavy proponent of July which is a PhD content management system to help small businesses maintain their own websites I think you gain some insight into what Jim was all about by listening to this interview the man ever to local been like for start out with asking show a couple questions about himself and his company tell us a little bit about your background
[Speaker 3] well when the transaction they or me or to deny citizens are in school and that of the last six years but most of the industry most media has been shifting and so to remain competitive try to transition to more digital work flow and also had a deep understanding of fundamental design ID is invalid you weren’t on things like that I’m in a transition to reach the scene in graphic design for the print industry so one cent of the cameras with Washington DC once I moved out of the way I would do posters and fliers and magazine advertisements for I work for free shopping for a high level out there get my magazine one page spreads from clients about those bone and then they started really moving to the way the prince he wasn t born sending the same money on all print media as they were on a flat face the Nation and that’s what it really started these trends started emerging where you have the CIA no one will bundle its Web sites and you know is whether to play No this technology lets users and I was investigating strategies transition to the weather and I came across content management systems and our investigators and see at that time those two years ago there was a Hmong go long go for a split and the development team transition in Cuba says human is the evolution of mobile the open source of the law though
[Speaker 4] before too far down that line and T He had a company that you know yes I’m right
[Speaker 3] cinematic pictures and my niece intimate pictures but only five feet of graffiti be touch and graphic design flair creation of creation but I’m actually in the process of transitioning to full blown west this is a very affordable Web services that our business that means that people who the Web site is about on the body shop or no Peter distributor or whichever small businesses really do would be empowered to watch and shoes you look back and and eighty two Daisy chains made the changes and only within the time to hear that technical help they can always have somebody on the phone to call up and up to get help that’s what a transition into words but
[Speaker 5] their one to fill us in a little bit more about what content management system is and how that benefits is on
[Speaker 3] the continent is insisting he’s really created by the newspapers in the early part of the decade the New York Times The Washington Post Web content management system essentially is this you no longer are building a steel well let me see in the past we would have a Web masters can do with that decision from the program extremely rare among yourself from Asia they built these design and build the stadiums to slide the designer would sit in front of a design for the Express bill DeLay out of it and once that he has done they all look into the server and to that what content management system this is diametrically opposed to that which you have is more like a control panel you have this it’s that sits on a server it’s not important to know how it works is that as a user interfaces conflict using Windows or Mac with us you don’t go away locations in a tight deadline don’t veto the bill you could hear a sign dot com slash administrators and once you do then it asks you for your username and password which is created when the continents is the last one to one in their bones just like in Windows If you are pretty new for their bonds for creating new sections as Bonds from the New territories and it’s more of a North Korea or in our system really you’re not worrying about getting organization yourself that you’re providing cost so he uses test in the Content Management says that is more of the content creators and the content manager and actual action creation of the teachers themselves is done with computers operatives actually created all was not awarded all the usual low for every single change in water the size of the future it’s one of the uniform and every single page your role in essence is known as the user he said that to me that he was the reason people are coming to that site not not exactly the way the ball slow in getting all those writers Suzuki’s level
[Speaker 6] so if I’m understanding correctly then this well those will still need somebody to set up the site of the right and it’s that they want practice telling you that we really simple they want to know why the changes you know they want to update pressure on the day when she tore it created a new section looking for media companies in the end of October special for tires so they can create their own pages will be exactly the pages are
[Speaker 3] called particles similar to how article this is news today so somebody and say you are all the continents is it was OK and what steps he wants to be any shoes from one of you to determine sections that were set up with the times that was created eight years of basically saying that in this chapter and then when customers come in on the menu to cover that live there on the menu course was that section they would see whatever article who recreated the other so it’s really easy to read more there’s a lot to me to worry about him putting things in semantics and you know they don’t really get satisfaction from the veteran who worry about that using Microsoft Word been on a Web browser
[Speaker 6] I see OK to know that there is none several content management systems out there I wonder why you chose you cannot come here come the special Su chin was as follows have a media here in Boston channel money into the side and he was opposed to him that that’s what I started
[Speaker 7] out as her to become the fall well as co-host monster it was owned by Google which is a giant goes it alone and it was
[Speaker 8] investigating because there are at a time code eighty which is the domain registrar
[Speaker 3] among others what is rolling out this was in two thousand six They’re rolling out these automated Web site creation is this is essentially continent suspects and if anybody’s ever used
[Speaker 9] the forum were a bulletin board did notice him as this those are all different types this is a special is its
[Speaker 3] No that is ruling the panel where they may issue with a couple of other things in Sauls Yes and you can get you out of control that essentially you’re working software they can go on we see what it’s all about so they had word press which is a giant Q success in terms of belonging to see evidence that it’s very special I just want to go along no really doesn’t have a lot of players in our own functionality available and there is the developer community around it was kind of late most designers those trying to finances and the world for me and also sustainability so I would have to hire a programmer I wanted to say it’s all up something that could change it and you know if they do want to install a shopping cart I would have to get to actually read her purchases from a company four thousand dollars no at that time there were press which kind of filtered by the nation’s is great for Lungren is not going to be used once is not understood how to use it in all these different modes and the minute you along and you don’t turn off all the functionality which is great and very easily turn off all of the best teachers there was a whole which is a key management system and many users argue that many systems administrators technical folks are and it’s more experience in human terms of its underlying technical stuff and it just slightly next is superior to Windows that’s the spirit of Windows in terms of virus protection security and stability and it’s true however it’s just difficulties for us it’s not user friendly and it really hasn’t been addressed home after Wilkerson’s the same day even the current version six or No you install it and you want to go in the back and running as an administrator and you want to create sessions but the overhaul of sanctions it’s it’s a very coming from a technical background as an aggressive but I realize it took me two months to figure out how the law works this is not acceptable for small businesses into a two month suspended trading they want something that can be easily related to the equivalent of one of the matter is is very consistent however there’s two factors that is designed to help the CMS is to use their enterprise level since two thousand dollars a month or so cells on a vehicle license fee is ten thousand dollars Total SA to manage this so yes they’re very there’s a great candidate if this passes though the three factors that are used to select you know we’re a decent easy to use couldn’t get up and running in two weeks a lot of good news he is due well represented by a developer community that means our people out there I saw him as it is not enough result of that plane go down to the people over there the split is so decided with a car by car and you need to install after market parts if there’s really no company out there making them it doesn’t help so Jim Webb has a rich developing community all of the world Chula dot org if a user were to go on to Missouri or the search for the fax number of sanctions is this huge huge number of templates options available for juvenile killers is no the identity of the damages that were present the data that in the hands down winner in sheer number of templates which is the usual looks the scenes and you can install very easily get what you heard the sigh there are literally thousands of Germans have things that are available many of them extremely affordable on those big criteria to use the buses and developers that live around it for us if you’re looking for the last thing than the more people that are better and wrapping this up with more of the user community you can drop it within a span of one or two on a pool research as you can find almost any answers to all this
[Speaker 6] one big concerns for small businesses e commerce dimensional than about a shopping cart you find in the gym was a good basis for newcomers yes on the June a sign of something closer to war which is instantly Jim oh it’s all year Owens Congress of course which has been adapted for June and will probably cost us he has written a greater pool of developers which creates competition drives down prices and certainly having the time it’s different you know we’ve seen prices drop it would probably cost around five hundred two thousand dollars
[Speaker 3] and that’s his best work is an area to get a regime are running on your side with the US fleet of years using our own with a little bit you want to get things up and running story of the things you would need would be a merchant accounts linked to that configuration page version are in just the security is the snow for concern with the No business owners the security of a huge leaps and bounds in the last year two years ago there were some systemic issues with running for tomorrow and you know those little little friend Jefferson’s wall twenty five has been released giant strides in security and they again it’s a much more reliable system and did you let it all he really stepped up to the plate and they can fix those systemic issues
[Speaker 6] but you mentioned security concerns of the concerns small business especially when you jump into the realm of a dynamic Scientist This is a mess now recently demoted have the security problem with the changing the password of the most number of user which is typically the end and not as a small business doing that
[Speaker 3] yes but because I was actually aware of that’s for you forever Lin Yes very good to know to know in the area and the organization is so frightening if that is not a racist yet he’s the driving factor passes for one of the things those that are on message boards was caught in the Reset password for the administrative user and the only other users on how or when you go through credited with Jerry’s and he’s a search engine specialists and he’s also a developer and so he’s he’s played in four of the tactical team course these issues very effectively
[Speaker 6] the US to tie together the community around to let them in the security was how long it takes to move to Daschle update their software key Hatch That’s my daughter to go about doing so
[Speaker 0] I like to thank Joe for taking the time to talk to us on this episode of small business was doing you can find Jill that cinematic pictures dot com and you can find his gym a group at www dot Meetup dot com slash L and bashing Cuba thank you for joining us on this episode of small business was doing you can find information on this episode and all our episodes at this be hosting dot com remember we post notes for each episode on her Web site and reference resources mentioned during the episode as well as any links that might be of importance to  you